gimmicks

英 [ˈgɪmɪks]

美 [ˈgɪmɪks]

n.  (为引人注意或诱人购买而搞的)花招，把戏，噱头
gimmick的复数

柯林斯词典

• N-COUNT （引人注意或关注的）噱头，花招
  Agimmickis an unusual and unnecessary feature or action whose purpose is to attract attention or publicity.
  1. It is just a public relations gimmick...
     这只不过是一种公关伎俩。
  2. The exhibition is informative, up to date, and mercifully free of gimmicks.
     这个展览既能让人增长见识，又紧跟时代前沿，而且幸运的是没有华而不实的东西。

双语例句

• By this, I mean they use too many gimmicks, have too much color and generally overwhelm the viewer.
  这，我的意思是，他们使用太多的噱头，也有许多颜色和一般风靡观众。
• Some TV technologies like 3-D have turned out to be gimmicks.
  3D等一些TV电视技术最后变成了噱头。
• My advice to job seekers is to stop with the tricks and gimmicks and figure out ways to show your value.
  我对求职者们的建议是停止这些噱头、把戏，想办法展现你的价值。
• No sleeves, pulls, shells, magnets, or gimmicks of any kind.
  没有袖子、任何的掩护、磁铁或秘密装置。
• The exhibition is informative, up to date, and mercifully free of gimmicks.
  这个展览既能让人增长见识，又紧跟时代前沿，而且幸运的是没有华而不实的东西。
• You can say these are just gimmicks, but what about the ambience?
  你会说这些只是一些噱头，但是它的大空间怎么样？
• He is full of gimmicks.
  他很有手腕儿。
• A flashy expensive car with all sorts of gimmicks like self-winding windows.
  装置有各式小革新如自动升降窗的豪华昂贵汽车。
• However these are just marketing gimmicks that propagate the myth.
  然而这些只是噱头的营销传播的神话。
• The company, insisted its president, was about technological innovation, not gimmicks.
  总裁坚持说，公司是研究技术革新，而不是玩花招。