merchandising

英 [ˈmɜːtʃəndaɪzɪŋ]

美 [ˈmɜːrtʃəndaɪzɪŋ]

n.  推销; 展销; (根据受欢迎的电影、人物或事件而生产的)衍生产品; 相关产品的销售

现在分词：merchandising　

IELTSBEC经济

Collins.1 / BNC.21682 / COCA.27918

牛津词典

noun

• 推销；展销
  the activity of selling goods, or of trying to sell them, by advertising or displaying them
• （根据受欢迎的电影、人物或事件而生产的）衍生产品；相关产品的销售
  products connected with a popular film/movie, person or event; the process of selling these goods
  1. millions of pounds' worth of Batman merchandising
     价值数百万英镑的《蝙蝠侠》的衍生产品

柯林斯词典

• N-UNCOUNT (与影片、运动队、流行乐队等相关的)附带商品，文化衍生品
  Merchandisingconsists of goods such as toys and clothes that are linked with something such as a film, sports team, or pop group.
  1. We are selling the full range of World Cup merchandising...
     我们出售世界杯的所有纪念商品。
  2. The club says it will make increasing amounts from merchandising.
     俱乐部称会从衍生商品中获得越来越多的利润。
• N-UNCOUNT 推销;商品拓销;销售规划
  Merchandisingis used to refer to the way shops and businesses organize the sale of their products, for example the way they are displayed and the prices that are chosen.
  1. Company executives say revamped merchandising should help Macy's earnings to grow.
     公司主管说销售规划改进后应该能够帮助梅西公司提高收益。

英英释义

noun

• the exchange of goods for an agreed sum of money
  Synonym:sellingmarketing

双语例句

• The company has bought merchandising rights to the latest Disney film.
  这家公司购买了对最新迪斯尼影片的销售规划权。
• Business information: Customer lists, pricing data, sources of supply, financial data and marketing, production, or merchandising systems or plans.
  商业信息：客户名单，价格资料，供应来源，财务数据和市场，生产或销售体系或计划。
• Customers can search catalogs for goods, check status of orders, and personalize content with such online merchandising.
  用户可以搜索的商品目录，检查状态的订单，并与个性化等内容的在线销售。
• Should we use scramble merchandising? I think we can offer pharmacies, and photo processing.
  我们应该运用捆绑销售么？我认为我们可以提供药房和照片冲洗店。
• If a car maker stumbles in its choice of merchandising partner, it risks ridicule.
  假如某汽车制造商在选择商品销售合作伙伴时犯了错，就会有遭到嘲笑的危险。
• Through innovative merchandising and packaging, our goal is to make your pump selection as easy as possible.
  通过创新的商品和包装，我们的目标是使您的水泵选型过程尽可能地容易。
• Study on the Relation Between Shop Window Composition and Customer Attention in Fashion Visual Merchandising
  服装视觉营销中橱窗构成与受众关注度关系研究
• Guess who retains the merchandising rights.
  猜猜谁得到了市场推销权。
• Experience in merchandising function or marketing function in retail or FMCG preferred.
  有零售业或快速消费品行业采购或市场工作经验。
• I assume all this merchandising will be available?
  所有的广告都准备好了吧？