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ploy

英 [plɔɪ]

美 [plɔɪ]

n.  计谋; 策略; 手法; 花招

复数:ploys 过去式:ployed 

GRE

Collins.1 / BNC.9604 / COCA.11458

牛津词典

    noun

    • 计谋;策略;手法;花招
      words or actions that are carefully planned to get an advantage over sb else
      1. a clever marketing ploy
        机智的销售策略
      2. It was all a ploy to distract attention from his real aims.
        那全是障眼法,借以转移对他真实目的的注意。

    柯林斯词典

    • N-COUNT 计策;计谋;手段
      Aployis a way of behaving that someone plans carefully and secretly in order to gain an advantage for themselves.
      1. Christmas should be a time of excitement and wonder, not a cynical marketing ploy.
        圣诞节应该是兴奋和美妙的时刻,而不该是一种肆无忌惮的营销策略。

    英英释义

    noun

    • a maneuver in a game or conversation
        Synonym:gambitstratagem
      1. an opening remark intended to secure an advantage for the speaker
          Synonym:gambit

        双语例句

        • If it's been a while since your base pay was adjusted, this ploy might work.
          如果你的基础薪水调剂之后有一段时光了,这个策略可能会奏效。
        • It is not conceivable that Britons could have been forced to vote a second time ( a standard EU ploy when voters rebel).
          很难想象,英国人本可以被迫第二次投票的(一个欧盟对付选民反对时的标准策略)。
        • It's such an obvious ploy for attention.
          这吸引注意力的伎俩太明显了。
        • However, if your friend pretends over and over again to try and hit you, you can also enter a habituation learning phase, where you stop flinching, since you realize that it's all just a ploy.
          但如果你的朋友总是假装一次又一次的这样做,你也可能进入到习惯性学习阶段,这时你不再退缩,因为你认识到那仅仅是个假象。
        • In one sense, this is a dangerous ploy.
          从某种程度上说,这是一个危险的策划。
        • Russia's friendship with China is not just a ploy by their elites.
          俄罗斯和中国的友谊不仅仅是它们的精英所布下的策略。
        • Others accused him of a ploy to derail tougher European proposals.
          其他人则指责布什这是在耍花招,使欧洲更为严格的提议无法实施。
        • The ploy, of course, is to hook customers early and stay with them as their incomes rise.
          它们使用此类招术,当然是希望先勾住消费者,这样在消费者收入增长的时候,就会继续使用它们的产品。
        • It was a brilliant ploy.
          真是个精彩的花招。
        • Using the Welsh name was a clever marketing ploy.
          用这个威尔士名字是个聪明的营销策略。